We're spilling the Pure Team’s personal skincare routines - from their skin state + favorite products to their step-by-step AM/PM routines + product hacks! | Primally Pure Skincare

In celebration of our 5th birthday (YAY!), we’re highlighting the *incredible* humans behind our brand and giving you a sneak peek into the Pure Team’s personal skincare routines – from their skin state and favorite products to their step-by-step AM + PM routines and top PP product hacks.

Over the years, the #1 question we’ve heard from you is around daily skincare routines. While everyone’s skin is so unique, we thought it’d be helpful to feature a few skincare routines from our very own Pure Team to help inspire ideas for what could work for you!

Keep scrolling below to find the full product lineup that fits your skin state best (plus some fun + fresh tips to elevate your skincare routine)!



KELSEY: Marketing Manager, Mom of 2 under 2 and Hot Yoga Enthusiast



SKIN STATE
My skin feels: combination + acne-prone

SKINCARE ROUTINE
My product staples:

  • Baby Bar
  • Everything Spray
  • Clarifying Serum
  • Baby Balm

AM:
I splash my face with warm water and put a bit of Everything Spray on a cotton pad to remove residual buildup from the night before. I then apply 5-6 drops of Clarifying Serum to my skin to moisturize for the day ahead.

PM:
I cleanse my skin with the Baby Bar, follow up with a few spritzes of Everything Spray and finish with a small amount of Baby Balm.

PRO TIP FROM PP’S HOLISTIC ESTHETICIAN
If you’re experiencing active breakouts/inflammation, you can apply the Clarifying Serum both morning and night to infuse the skin with even more clarifying/calming benefits.

Do you have combination + acne-prone skin (or are a busy mama!) like Kelsey? Create clear skin in less time and get her bundle here!

PP PRODUCT HACKS

  • I apply a few pumps of Baby Oil to remove any eye makeup and wipe away with a warm washcloth before cleansing.
  • I use Gua Sha to de-puff in the morning and a Ridged Facial Roller after moisturizing at night.
  • Try mixing a few pumps of Baby Oil with Sea Soak for an exfoliating body scrub before shaving!



ASHLEY: Skincare Chef, Student and Guitar Slinger



SKIN STATE
My skin feels: oil-rich

SKINCARE ROUTINE
My product staples:

  • Double Cleansing Kit
  • Everything Spray
  • Complexion Mist Collection (Geranium, Lavender, Neroli)
  • Blue Tansy Beauty Cream

AM:
I start by washing my face with the Baby Bar and then spritzing on a bit of Everything Spray. I then apply Blue Tansy Beauty Cream and finish with one spritz of Geranium Complexion Mist.

PM:
First, I cleanse with the Cleansing Oil (Oily), then double cleanse with the Baby Bar. After that, I use a cotton round with Everything Spray on it to remove any residual residue. To complete my evening routine, I then apply both the Lavender + Neroli Complexion Mists.

PRO TIP FROM PP’S HOLISTIC ESTHETICIAN
Let your skin guide you! If you feel like your oil-rich skin is producing enough natural moisture during the day, your Complexion Mists can be the final step in your routine. Before bed, you can finish with a light layer of Beauty Cream to boost balance and health while you sleep!

Have oil-rich skin and want to become a clean skincare convert like Ashley? Finally toss your oil-blotting sheets and get her bundle here!

PP PRODUCT HACKS



JOYCE: Shipping Manager, Loving Grandma and Biker Babe



SKIN STATE
My skin feels: combination, dull and mature

SKINCARE ROUTINE
My product staples:

  • Cleansing Oil (Dry)
  • Geranium Complexion Mist
  • Palmarosa + Mint Beauty Cream
  • Plumping Serum

AM:
I start by wiping my face with a clean washcloth and a bit of warm water, followed by a few sprays of Geranium Complexion Mist and finish up with 3-4 drops of Plumping Serum.

PM:
I oil cleanse with our Cleansing Oil (Dry Skin) and follow up with the Geranium Complexion Mist. I then apply 5-6 drops of Plumping Serum and follow up with Palmarosa + Mint Beauty Cream overall if needed.

PRO TIP FROM PP’S HOLISTIC ESTHETICIAN
Let your skin guide you! If you feel like finishing with a serum is enough hydration, let that be the last step in your skincare routine. Need a bit more moisture? Try alternating between Blue Tansy (balancing/brightening) and Palmarosa + Mint (healing/hydrating) Beauty Cream on top of your serum to support combo skin needs.

Have more mature skin and want to bring balance + youthfulness back to your complexion? Get your glow back and get her bundle here!

PP PRODUCT HACKS



GERRY: Warehouse Manager, devoted hubby and chicken wrangler



SKIN STATE
My skin feels: dry

SKINCARE ROUTINE
My product staples:

  • Baby Bar
  • Blue Tansy Beauty Cream
  • Baby Oil
  • Charcoal Deodorant

AM:
I keep it simple and don’t do too much with my skin. I usually wash my face with the Baby Bar in the shower and put on a little bit of Baby Oil afterward. Sometimes I’ll use the Blue Tansy Beauty Cream if my skin feels dry.

PM:
Same as above!

PRO TIP FROM PP’S HOLISTIC ESTHETICIAN
A little bit of Beard or Baby Oil goes a long way. All you need is 1-2 drops – and it doubles as a facial moisturizer or shaving oil.

Want to keep your skincare routine minimal but still maintain healthy, hydrated skin? Get Gerry’s bundle here!

PP PRODUCT HACK



COURTNEY: Holistic Esthetician, Content Curator and Jet Setter



SKIN STATE
My skin feels: combination, dull/dry + acne-prone

SKINCARE ROUTINE
My product staples:

  • Cleansing Oil (Normal)
  • Everything Spray
  • Complexion Mist Collection
  • Clarifying Serum
  • Palmarosa + Mint Beauty Cream

AM:
I begin by splashing my face with warm water and then spritz a bit of Everything Spray onto an organic cotton round. I then take that and gently sweep it across my face to create a clean canvas for the day. I then spray Complexion Mist (I blend the Neroli + Lavender Complexion Mists together!) onto my face and apply 4-5 drops of Clarifying Serum while the skin is still damp to help lock in moisture.

PM:
First, I start by oil cleansing to remove any residue that may have accumulated throughout my day (also removes eye makeup!) Next, I follow up with which ever Complexion Mist my skin is needing that evening and apply about 5-6 drops of Clarifying Serum. If my skin is still craving a bit of moisture I’ll follow up with a bit of Palmarosa + Mint Beauty Cream to finish!

PRO TIP FROM PP’S HOLISTIC ESTHETICIAN
See below 😉

Want to brighten your skin + minimize breakouts no matter where the wind may take you? Get Courtney’s bundle here!

PP PRODUCT HACKS

  • I’ll spritz my Complexion Mist before AND after applying my serum or Beauty Cream. I feel like it adds another layer of hydration + healing.
  • Soothing Serum +CBD is my skin’s saving grace (seriously minimizes deeper cystic acne almost overnight).
  • I’ll also alternate my masks throughout the week depending on how my skin is feeling – but the Plumping Mask takes the cake!
  • And of course, facial tools (Gua Sha + Ridged Facial Rollers) make a world of difference in my skin.



MADDY: PP’s Skincare Chef, Writer and Tattoo Lover



SKIN STATE
My skin feels: oil-rich

SKINCARE ROUTINE
My product staples:

  • Double Cleansing Kit (Oily)
  • Neroli Complexion Mist
  • Fancy Face
  • Clarifying Serum

AM:
I splash my face with warm water, follow with a few sprays of Neroli Complexion Mist and 3-4 drops of Clarifying Serum.

PM:
I double cleanse with Cleansing Oil (Oily Skin) and Baby Bar, follow with a few sprays of Neroli Complexion Mist and 3-4 drops of Fancy Face Serum.

PRO TIP FROM PP’S HOLISTIC ESTHETICIAN
Even oil-rich skin needs skin-loving oils! Skin that is stripped with harsh cleansers or chemicals (which sadly, is often the go-to acne protocol) can go into a state of shock and start to *overproduce* sebum to make up for the lack of oil. The outcome? Excess oils and even more acne. To help bring balance to oil-rich skin states, it may sound counterintuitive, but steer clear of oil-free formulas. I can’t say it enough – healthy, skin-loving oils are really, really good for your skin!

Want to finally find balance for your oil-rich complexion? Get Maddy’s must-have bundle here to minimize oil production + promote seriously healthy skin!

PP PRODUCT HACKS



MICHELLE: PP’s Shipping Lead, Music Junkie and Sports Mom



SKIN STATE
My skin feels: dry

SKINCARE ROUTINE
My product staples:

  • Double Cleansing Kit (Normal)
  • Everything Spray
  • Soothing Serum
  • Lip Balm Set

AM:
I typically just splash my face with warm water and spritz a bit of Everything Spray as well and then apply a few drops of Soothing Serum. Oh and most importantly, Lip Balm all day 🙂

PM:
I wash face with the Baby Bar nightly and usually oil cleanse about 2x week-ish. Every night I use the Everything Spray as my toner and about 5-6 drops of Soothing Serum to moisturize!

PRO TIP FROM PP’S HOLISTIC ESTHETICIAN
To support dry skin states, start building moisture at the beginning of your day! Apply Everything Spray to refresh + detoxify and then boost hydration with a Complexion Mist/Skin-Specific Serum.

Relieve dryness and rebuild hydration with Michelle’s go-to products. Get her bundle here!

PP PRODUCT HACKS



TRAVIS: PP’s Director of Production, Craftsman and Cactus Collector



SKIN STATE
My skin feels: dry/sensitive

SKINCARE ROUTINE
My product staples:

  • Baby Bar
  • Everything Spray
  • Baby Balm
  • Peppermint Lip Balm

AM:
I keep it pretty simple and typically just wash my face with the Baby Bar and apply a little Baby Balm afterward.

PM:
Same as above!

PRO TIP FROM PP’S HOLISTIC ESTHETICIAN
Everything Spray is perfect to help prevent ingrown hairs after shaving or to soothe skin sensitivities. Plus it has such a clean/refreshing aroma from Tea Tree and Lavender!

Support sensitive skin in just a couple simple steps – get Travis’ bundle here!

PP PRODUCT HACKS

  • Everything Spray works very well to soothe sunburnt skin – those cactus’ aren’t going to water themselves!



TONYA: PP’s (fabulous) Office Manager, Problem Solver and Baby Whisperer



SKIN STATE
My skin feels: combination/balanced

SKINCARE ROUTINE
My product staples:

  • Baby Bar
  • Everything Spray
  • Plumping Serum
  • Palmarosa + Mint Beauty Cream

AM:
I wash my face with the Baby Bar, follow up with a bit of Everything Spray and finish with 3-4 drops of Plumping Serum.

PM:
In the evening, I repeat my morning routine but replace the Serum with our Palmarosa + Mint Beauty Cream!

PRO TIP FROM PP’S HOLISTIC ESTHETICIAN
Let your skin guide you! Typically we suggest cleansing just 1x/day (at night before bed), but if you feel like your skin needs more of a refresh first thing, the Baby Bar is the best gentle cleanser to start your day.

Maintain healthy, balanced skin with Tonya’s staple products – get her bundle here!

PP PRODUCT HACKS

  • I love the Mojito Beard Oil for shaving my legs – it makes my legs feel so smooth and I can even go longer between shaves. A MUST!!



RYLIE: Spa Experience Coordinator, Makeup Artist, Nature Lover



SKIN STATE
My skin feels: dry

SKINCARE ROUTINE
My product staples:

  • Cleansing Oil (Dry)
  • Clarifying Serum
  • Blue Tansy Beauty Cream
  • Baby Balm

AM:
I usually just wipe my face with a warm washcloth and then apply 5-6 drops of Clarifying Serum all over my face.

PM:
I oil cleanse and then apply Blue Tansy Beauty Cream all over. Afterwards I apply a bit of Baby Balm under my eyes and then Zzzzzz..

PRO TIP FROM PP’S HOLISTIC ESTHETICIAN
Try adding in a Complexion Mist in the morning to replenish the skin + boost the benefits of your Skin-Specific Serum!

Get naturally glowing skin like you just stepped out of the spa – get Rylie’s bundle here!

PP PRODUCT HACKS

  • When skin is looking extra dull, I put on Clarifying Mask to jumpstart my week!
  • I also use Lip Balm under my eyes if I’m on-the-go.
  • And I always Gua Sha while reading before bed!

We hope these skincare routines + product tips help take your skin to the next level! Leave a comment below with your go-to PP products and routine 🙂 XO